Brand Design refers to the process of creating a consistent and distinctive visual identity for a business or organisation. Brand design encompasses all visual elements that make up a brand, including logo, colour palette, typography, imagery, and other design elements. The objective is to develop a comprehensive brand identity that reflects a business and helps set it apart from the competition. Brand design is an integral part of creating a strong brand. It is an opportunity to communicate your brand’s values and personality, and develop deeper connections with your target audience.
Our brand designers work with businesses and organisations to create memorable and visually appealing brand identities that reflect your values and support your goals.
Whatever your industry, our designers will carefully assess your brand, your target audience, and competitors, to understand your brand position and evaluate how we can help you achieve your goals.
With our deep understanding of design principles and best practices, we leverage the power of great branding to create a cohesive and consistent visual identity that accurately represents your business and its products or services.
At Gold Rabbit, we understand that an effective brand can be an invaluable asset, helping businesses build connections with audiences and separate themselves from competitors. The right branding can make or break a business. Effective branding sparks interest, builds trust, and helps to drive success.
Our thoughtful and strategic brand designs will give your business a memorable visual identity, provide a consistent brand experience, and create lasting impressions that build stronger connections with your customers.
“Our business recently underwent a name change and repositioning, and we needed a creative rebrand…
…Gold Rabbit took the time to understand exactly who we are as an organisation, our values and the positioning the brand needed to reflect. They brought their insight, creativity, and guidance to the project and presented three creative options, all of which were strong and bespoke. There was one stand-out innovative approach that we felt fully encapsulated our brand and that was approved to be rolled out across the organisation.
Gold Rabbit provided templates for all our marketing and sales material using the new brand to ensure consistency.
Our new brand continues to motivate the whole team. We have a professional brand that stands out and aligns with our values, offering something different from the consultancy convention. We are delighted with the results and would highly recommend Gold Rabbit.”
Axentia Group
Brand Identity design refers to the process of producing the collection of integrated marketing assets and visual elements that help create a distinctive brand and visual identity. Our brand identity design service will include a brand logo design, a distinctive colour palette and typography, marketing designs, and additional brand assets that will compliment, differentiate, and enrich your brand further, like bespoke graphics, textures, patterns, imagery, and icons. For optimal results, a brand identity design should be applied consistently across all brand communications and marketing collateral.
At Gold Rabbit, we understand that consistent brand design can increase brand recognition and boost revenue. Businesses with a consistent brand presentation enjoy much higher brand visibility. A well-designed brand, conveying a consistent message across all customer touchpoints, helps build recognition and credibility, and helps drive customer engagement.
If your business is looking to transform your brand and refresh your image, a new brand identity can be the driving force of a company rebrand and can be a very effective way to revitalize your business and reconnect with customers.
If your business has changed, offering new products or services, and you feel your existing brand needs development or renewal, or if you see a growth opportunity and want to reposition your brand to attract new audiences, we can give your brand a new visual identity that reflects your transition and supports your new ambitions. We also create guidelines to help you through the transition to your new brand image.
Brand identity design is a collaborative process. Our brand designers will work closely with you to understand your business and develop a brand identity that captures who you are and reflects your ambitions.
We will develop a unique brand identity, optimising your brand to create stronger emotional connections and engaging visual communications. With our brand identity design service, we can create a collection of brand assets that express and amplify your brand identity.
A brand identity may include:
At Gold Rabbit, we get to the heart of your business and what makes you unique.
Through extensive research and analysis of your current brand positioning and customer touch points, we will develop a branding strategy and create compelling visual assets that help your business connect with your audience.
Whether you’re interested in creating a brand identity for your start-up, or a rebrand design for your existing business, our designers will be with you every step of your journey.
Follow the Rabbit
Case Studies Client: VAC What They Asked For: Logo Design Brand Identity Rebrand About The Client Voluntary and Community A Charity supporting and championing the
Case Studies Client: Utopia Gymnastics What They Asked For: Logo Design and Rebrand Social Media Post Designs Exterior Branding Posters, Flyers and Invitations About The
Case Studies Client: EdShift CIC What They Asked For: Marketing Support Graphic Design Support Logo Design and Branding About The Client EdShift CIC Drama and
“It’s like you’ve put a contraption to my brain, sucked all the ideas out of it and somehow made sense of it and created MY VISION – How do you do it? How have you just….done that…I am literally bamboozled. And yes I have just resurrected that word but there are no other words. You just GET IT and I can not thank you enough for EVERYTHING you have done in bringing this digital vision to life.”
EdShift CIC
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