In recent years, you might have noticed, we have become inundated with various forms of digital marketing. Websites, emails, social media, mobile phone apps and more, all vying for our attention. Strikingly designed, well organised quality print marketing are a fantastic way to engage with your customers, to cut though all the digital noise, and capture and retain their attention.
Brochures engage the senses. A customer can see and appreciate the visual designs and thoughtful layouts. A brochure is interactive, customers can explore it. It is tactile, you can feel the different textures. There is a subtle art to print marketing design.
Using the psychology of layout design, colour theory, and text hierarchy, we can guide a customer in their exploration of the information you want to present. A successful brochure is one that is designed to be a talking piece.
Have you ever picked up a brochure just because of how it looked? You’re not alone. In addition to its visual appeal, a brochure is highly functional. It is a living document that can speak for your business when you are not there, representing your core values and beliefs in a completely unique presentation.